Tell me when your collection goes live and this fills itself out backwards: the 6 weeks in front of it, what happens in each one, and a space for you to write what you are actually doing. Print it or fill it in here, it saves as you type.
If there is nobody to send it to yet, start with the Handmade Launch List. That one is free too, and it comes before this
My best weekend as a maker was a Christmas launch, and underneath it sat 6 weeks of showing my list the fabrics as they arrived and slipping samples into parcels I was posting anyway. Nobody was discovering that collection on launch morning. They were waiting for it.
My best weekend as a maker was a Christmas launch, and underneath it sat 6 weeks of showing my list the fabrics as they arrived and slipping samples into parcels I was posting anyway. Nobody was discovering that collection on launch morning. They were waiting for it.