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Think of somebody who bought from you back in March. If you wanted to tell her tonight that something new is up, could you?
For 7 years on Etsy mine was no. Not one customer, not once. I did not even file it as a problem, because everybody I knew was in the same boat and we all thought the answer was to list more.
So these 7 lessons are how I would do it now, in the order I wish I had done it in. By the end of tonight you have a sign-up page of your own, the words that get people onto it, and a card going into the parcels you are already posting. Not a plan to do it. Done.
The year I had 40,000 views a month I was making £2.41 an hour. More listings never shifted that for me. Having somewhere of my own to send people did.
I sold Swarovski crystal jewellery when I was nineteen. Hundreds of people favourited it and I could not speak to a single one of them, not once, ever. It took me years and a second business to work out that this was the whole problem. It takes about an hour to fix, which is the part that still annoys me.
Got people to tell already? Then you want the Handmade Launch Planner, which is the one after this
I sold Swarovski crystal jewellery when I was nineteen. Hundreds of people favourited it and I could not speak to a single one of them, not once, ever. It took me years and a second business to work out that this was the whole problem. It takes about an hour to fix, which is the part that still annoys me.