Course

Sound Like You

A short walkthrough to pin down how you actually sound, so everything you write later, every email, every post, every parcel note, comes out in your voice and not a stiff brand version of it. Do it once. We use it everywhere.

A working flatlay on marble: gold stork embroidery scissors, leaf ribbon trims and rolled metallic fabric.
The good scissors and the bits I actually work with.

Most of us write one way to our friends and another, stiffer way the moment it's "for the business". The warmth drains out, and what's left sounds like everyone else.

The funny thing is, your voice is the one part of your shop nobody can copy. It's the whole reason a particular person feels like you're talking just to them.

This is a short one. We pin down who you are to your people and how you actually sound, in your words, not a corporate version of them. You do it once.

After that, every email, every post, every little note in a parcel has something to lean on. No more staring at a blank box wondering what tone to strike. You already decided, and it sounds like you.

What's inside

Phase 1 of Sound Like You: Who you are to them, with the first worksheet questions.
The first questions, exactly as they look inside.
  1. Who you are to them
  2. How you sound

£19, yours to keep

You buy it once and it stays on your shelf, so you can run it again on every collection you launch from here on.